ENNY is officially back. The rapper releases her brand-new single and video 'Selfridges' today via FAMM - her second drop of the year after her single 'Cabin Feva' was released in the summer.
The new tune caps off a huge run for ENNY, who has so far spent the autumn with Jorja Smith on her North American tour while selling out her own headline dates across New York, Chicago, Toronto and LA. 'Selfridges' arrives with the energy of an artist stepping into a fresh chapter - confident, charismatic, and sharper than ever.
Over her signature jazz-flecked production, ENNY is witty and self-assured, weaving bars that tap into her trademark mix of humour and honesty. The accompanying music video - co-directed with Ivor Lawson-Adamah - stars ENNY and social media creator Face In The News as two cleaners from the tongue-in-cheek “Peng Black Girls Cleaning Company.” Full of personality and playful storytelling, it’s a reminder of ENNY’s uniquely warm, observational style.
Speaking on the track, ENNY says “This song came about after a session with Gotts Street Park to finish ‘Mountains’ in 2022. We had a little jam nothing serious, they played, I wrote and drank a magnum as I did back then. I loved that the music was so happy go lucky but I wasn’t. I heard the demo again last year and it still felt as fun as it did when we recorded it. And it reminded me that I just want to have fun and be as creatively alive when making music. And how do I make this feel more alive? We create a world around it! Take people on a journey of creating my own business outside of music, which when announcing my career pivot completely took me by surprise, with the outpour of love. I’m not quitting music but thank you for all your support in my current and new ventures.”
ENNY returns to the stage in London this month for an intimate headline at House of KOKO on 13 November, following a standout performance at Prada Mode in October.
With collaborations with Jorja Smith, Loyle Carner and Masego under her belt, ENNY continues to redefine modern British rap on her own terms.
