Earlier this year Destructo vaguely mentioned his upcoming project FRIENDSHIP, a new music festival at sea involving LiveStyle and a mysterious brand AMFAMFAMF.
Today, the music industry icon has released the first details FRIENDSHIP, embarking on its journey this December 11 to 15 from Miami to the Bahamas.
The four-night event, presented by AMFAMFAMF, ends with two private beach parties in Coco Cay.
FRIENDSHIP's vessel, the Celebrity Equinox, is a premium luxury cruise ship fitted with 13 bars and lounges, a spa club, fitness centers and a variety dining venues.
Destructo elaborates on the concepts behind his newest endeavor: "There is a place where my friends and I go and new do fun things--the kind fun things that build everlasting memories that I could never put a price on and I absolutely never could because these times are priceless and irreplaceable. At the end when I look back and reminisce about these times I had and the experiences that molded me and watered me enough to grow, I'll think about all the friends I've made along the way and how I am a part their story and they are more than all my friends. They are my family. That is FRIENDSHIP".
No artists have been named yet for FRIENDSHIP's line-up. For the latest on the festival cruise, Richards and his team encourages fans to sign up to the event .
Hear Mixmag's exclusive On Rotation podcast interview with Destructo
Sydney is Mixmag's US Digital Content Editor. Follow her on Twitter